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In 2004, Gorjana and Jason Griffin Reidel launched a typical California jewelry collection of the same name. 15 years later. Gorjana jewelry can be found in more than 1,000 retailers nationwide, excluding the brand's own retail locations.

After opening the first physical store in Laguna Beach in 2016, Jason, Gorjana and their team began rapid retail expansion on both coasts. There are now 19 gorjana retail locations across the country.

At the local level, the company and local charities jointly organize fundraising activities in the store and donate a certain percentage of the proceeds to the chosen cause. The company has been carrying out food activities in the local area for more than ten years, and actively donated money to the Orange County Children's Hospital and my own two hands foundation.

If you are interested in hosting a fundraising shopping party or are looking for auction items, please visit our charity page.